bbq food truck business
Home » Top 5 BBQ Menu Ideas for Your Food Truck Business

Top 5 BBQ Menu Ideas for Your Food Truck Business

Barbeque food trucks are considered to be one of the most popular types of food trucks in the United States. On average, a barbeque food truck can earn anywhere from $20,000 to $50,000 in sales each month. Smaller barbeque food trucks earn less at $5,000 to $16,000 a month. Starting one is quite easy since barbeque is a well-loved dish in the United States. An investment of around $50,000 to $75,000 can help start a reliable BBQ food truck business.

A BBQ smoker trailer requires around $40,000 to $100,000 in investment. Some can go higher if additional features such as back porches and outdoor smoking areas are included. Depending on the size and additional features, the amount of investment for a BBQ food truck business has a high and fast ROI compared to other food truck businesses.

However, with BBQ as a favorite American menu, the competition is quite high in this food truck niche. To be able to get ahead of the competition or earn a good reputation in the business, a starting food truck owner can explore different menus to stand out and offer something unique from their BBQ food truck business.

BBQ Menu Ideas for Your Truck Business


Kebab is a popular dish from Turkey that has gained huge popularity in the United States due to its huge similarities with the American BBQ. To offer a different set of flavor for your BBQ servings, kebab is a good menu choice. It also features colorful food details such as vegetables. It’s giving your customers a good dose of vitamins and protein in their delicious favorite dish.

Chicken Barbeque and Enchiladas

Chicken is another favorite BBQ dish in the United States.  It is claimed to be a healthier meat choice and is a perfect way to get your daily protein needs. To add more interest to your Chicken BBQ services, you can add enchiladas or different types of sauce flavors for your BBQ. You can serve them the classic way, hot and spicy, rich in garlic or with different spices.

Pork BBQ and Salads

Meat and fats can be quite bad for the body. To offer a healthier alternative to your market, you can include BBQ and salad menu serving combinations for your food truck business. Potato salad would be the perfect combination to choose from for your BBQ meat servings. However, you can also offer a decent number of greens to make your servings more colorful and healthier for your customers.

Steak Kebabs

Another delicious variation of the kebab is the streak kebab BBQ. Steak is prepared ahead and is later on grilled together with corn, sliced bread, tomatoes, onions, and sauce to offer a delicious and special BBQ offering for your customers. A BBQ food truck business can use lamb, beef, chicken, and meat as their steak base. It can be served on a stick, or shredded and served in a taco shell or pita bread.

A food truck business is one of the man-on-the-street approaches where brands can connect and reach out to their potential clients. BBQ food trucks have high potential earnings and can earn anywhere from $2,000 to $8,000 in sales in a day. Starting a food truck business is not cheap, with plenty of running and maintenance costs to consider. However, with the right market, in the right place, and with the right menu, it can turn viral overnight and offer a lucrative source of income for food truck owners.

Joie Mojica

Joie is the passionate writer and blogger of She enjoys writing and works at an amazing pace. Blessed with two adorable boys, she dreams of creating a successful career online. She also loves to write about parenting, home and family life, technology and gaming, as well as beauty and health.

Zaraki Kenpachi