Are you struggling to generate fresh legal leads for your law firm this year? You’re not alone. In fact, 65% of marketers struggle to generate traffic and leads.
With these five tips, you can generate legal leads for attorneys with ease. Instead of falling behind the competition, you can get leagues ahead.
Set your law firm up for success this year. Discover how to generate high-quality legal leads with these tips today.
1. Add Opportunities
First, take a look at your website. Make sure it’s optimized for lead generation. Otherwise, your would-be clients won’t have a way to reach you.
Add an eye-catching call to action button to the top corner of your navigation bar. Make sure it pops. Consider adding a chatbot to your website, too.
Otherwise, make sure your website is mobile-optimized, fast, and secure. Updating your website can help you gain legal leads for attorneys easier than before.
2. Stay Optimized
Over 65% of all online activities begin with a search engine.
As you make updates to your website, consider using search engine optimization (SEO) this year. SEO will help your website content appear higher on Google search pages. A higher ranking will place your website in front of more clients.
Then, you can start generating fresh leads for attorneys at your firm.
First, determine what keywords your clients use to find law firms like yours. Then, create content with those keywords in mind.
You can work with an experienced law firm marketing company to develop your SEO strategy.
Otherwise, consider using this online legalshield associate login to start developing a plan.
3. Use Email Marketing
Email marketing can keep people up-to-date about new laws, cases, and your accomplishments. Encourage people to subscribe to your newsletter through your website.
Then, send branded, eye-catching emails on a regular basis. Add a call to action button to encourage them to contact you.
4. Try PPC
Pay-per-click (PPC) advertising allows you to create branded, eye-catching digital ads. These ads can appear on search engines and social media profiles.
Consider creating text and display ads. These ads can appear based on demographics or search keywords.
You can also create remarketing ads to draw previous website visitors back.
5. Stay Social
If you want to generate more legal leads for attorneys this year, stay social. Use social media marketing to share news and fresh website content. Once people comment on your posts, make sure to comment back.
Staying social will show people you’re available to answer their questions. It can also help you direct more traffic to your website.
Consider asking your happy clients to create a testimonial video this year. Then, share your video on social media. A testimonial video can show on the fence clients that people trust your law firm.
You could generate fresh leads for attorneys as a result.
Online Success: 5 Tips for Generating Legal Leads for Attorneys
Don’t fall behind the competition or miss out on legal leads. Instead, use these tips to generate more legal leads for attorneys. With these tips, you can set your law firm up for success.
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